"But I also expect the time you do spend on Facebook will be more valuable".
The change may also work against Facebook's immediate business interests.
Zuckerberg added that his way of running Facebook has shifted since the birth of his two daughters, Maxima and August, in recent years.
Users who opt to select "See First" in News Feed Preferences will still be able to see posts from Pages they follow.
Mark Zuckerberg is upending the News Feed, what people see on Facebook every day, in a way that will boost posts from friends, while downplaying messages from brands and media companies, even video posts.
Some publishers say they were out of the loop on the changes that Facebook is making, despite the social network's efforts over the past year to build stronger ties with industry. Adam Mosseri, vice president of product management at Facebook, who is responsible for running the News Feed, acknowledged that "there will be anxiety" from partners and publishers who often complain about the constantly shifting goal posts of what will be shown across the network.
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However, President Trump appears to have won the war of words, after North and South Korea held rare formal talks Wednesday. As I wrote after Wolff's "Today" appearance, the author's methods do not directly undermine the veracity of his reporting.
Martin Guptill returns to form to beat rain and Pakistan
Imam-ul-Haq, in for the injured Fakhar Zaman , was out for two in the fourth over and Azhar Ali followed five balls later for six. The fearsome bowling attack will have to come to the party, and soon, for Pakistan to counter an in-form New Zealand batting.
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Parts of this plan include a fire ban and an urge for citizens to stay hydrated and sheltered from the sweltering heat. The Penrith observatory recorded a minimum of above 30 degrees Celsius, with humidity as high as 91 percent.
The move, announced Thursday, means that articles and videos from brands and publishers will be de-prioritized in the News Feed.
Does this mean you are eliminating Page content from News Feed?
Facebook is looking to prioritize posts by family and friends over news outlets.
Facebook's News Partnerships team is leading the experiment, using both human curation and machine learning to fuel the content found in the "Today In" section. The lure: the billions of dollars in advertising that are expected to migrate to digital video from television that could help make up for an expected slowdown in Facebook's core business. It is unclear how the News Feed changes will affect its video relationships with partners, but already the company had been pulling back on funding the live video and short clips that appear in feeds. Facebook displayed its willingness to sacrifice profit to tackle big problems when it announced late past year a plan to hire thousands of content moderators to deal with Russian interference and misinformation on the platform. "General time on Facebook will diminish, however we think this is the proper activity".
After some time, Facebook's calculation change might be important to advance social attachment and make the Internet not so much exploitative but rather more significant.