Apple has had a very good start to 2018; and this is based exclusively on the performance of its App Store.
Mobile game developers are certainly not ruling out ads as a way to drive adoption of their apps. This is not the first time Apple has dealt a blow to the Android development community, either.
Apple's efforts to make it easier for app developers continues with their recent purchase of Buddybuild, an app tools startup.
The startup is no longer accepting new customers. Of course, Apple is pleased with this development.
Now, the acquisition of BuddyBuild could help Apple up the number of downloads, which is still behind Google's Android.
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Buddybuild's team will collaborate with the Xcode personnel for creating developer tools for the apps. It will be an exclusive developer tool for iOS, but the entire team is going to stay in Canada. Even after the acquisition, the Buddybuild team, which now has around 40 employees, will stay put in BC in Canada.
"We've always been proud to be a Canadian company", the post read.
Buddybuild was founded in 2015 by former Amazon employees Dennis Pilarinos and Christopher Stott. Basically, the company focuses on debugging and integration of mobile platforms. As to when it will happen, both companies did not give a specific timeline. It works through various channels like GitLab, BitBucket, and GitHub.
Apple redesigned the App Store over the past year and has made other changes, including adding search advertising, improving developer tools and introducing new ways for third-party apps to make money.
Xcode, launched in 2013, is used for developing software for the company's various operating systems like macOS, iOS, watchOS, and tvOS. For Apple, this is just the way to get that done.
More to the point, it should make developing and iterating apps for iOS that much easier than before. That is where the new acquisition will come into play.